Advance Auto marketing strategy breakdown

About Advance Auto

Looking to rev up your ride? Advance Auto is your one-stop shop for all things automotive! Whether you need a new set of wheels, a fresh coat of paint, or just some good old-fashioned TLC for your car, Advance Auto has got you covered. With a wide selection of top-quality products and expert advice from their friendly staff, you'll be back on the road in no time. So why wait? Swing by Advance Auto today and let them help you take your car from zero to hero! Your car will thank you, and you'll be cruising in style before you know it.

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General Info

Founded

April 29, 1932, Roanoke, VA

Headquarters

Raleigh, NC

Search engine traffic

Advance Auto focuses more on Organic Traffic with its organic traffic accounting for 100.0% of all traffic. Advance Auto gets 22.8m visitors per month from organic search and 294.0 per month from paid search

Domain authority

Advance Auto domain authority is 81.

Advance Auto Youtube marketing strategy

Advance Auto has an active Youtube Channel with over 70.4k subscribers. Their whole channel has 83.3m views. They posted 400 videos, which means that every video got them 208.3k views for the channel and 176.0 subscribers

Advance Auto marketing strategy is not lacking social media. Gaining 1.6m followers/subscribers on Facebook is the biggest achievement for Advance Auto on social media. While Instagram is lacking, with only 65.2k followers/subscribers, the other platforms sit right in the middle. Here is a breakdown for all of them:

R.O.I. of marketing channels

Even though online marketing channels are found to be more effective than offline marketing channels, not all are created the same. If you think of just running banner ads, you need to rethink your marketing strategy.

Email marketing comes at #1, with #2 being SEO. The good part is that they go hand in hand to create a very effective online marketing machine. SEO is our cup of tea, so if you want to start/improve your marketing strategy, feel free to book a call with us.

* According to Data & Marketing Association (DMA)

Author

Alexandru Totolici

Alex is the founder of Gliesess. With a foundation built on 7 years of experience, technical expertise is not a lack of his. After discovering SEO accidentally, he fell in love with it.