TJX Companies marketing strategy breakdown

About TJX Companies

TJX Companies is like a treasure trove of discounted goodies waiting to be discovered. From stylish clothing to home decor, they offer top brands at affordable prices. It's like going on a shopping adventure without breaking the bank. With stores like T.J. Maxx, Marshalls, and HomeGoods under their belt, they cater to every shopper's needs. Whether you're hunting for a new outfit or searching for the perfect accent piece for your living room, TJX Companies has got you covered. So, next time you're in the mood for some retail therapy, head over to TJX Companies and let the savings begin!

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General Info

Founded

1987, Framingham, MA

Headquarters

Framingham, MA

Search engine traffic

TJX Companies focuses more on Organic Traffic with its organic traffic accounting for 100.0% of all traffic. TJX Companies gets 929.0 visitors per month from organic search and 0.0 per month from paid search

Domain authority

TJX Companies domain authority is 20.

TJX Companies Youtube marketing strategy

TJX Companies has an active Youtube Channel with over 1k subscribers. Their whole channel has 960.1k views. They posted 51 videos, which means that every video got them 18.8k views for the channel and 19.6 subscribers

R.O.I. of marketing channels

Even though online marketing channels are found to be more effective than offline marketing channels, not all are created the same. If you think of just running banner ads, you need to rethink your marketing strategy.

Email marketing comes at #1, with #2 being SEO. The good part is that they go hand in hand to create a very effective online marketing machine. SEO is our cup of tea, so if you want to start/improve your marketing strategy, feel free to book a call with us.

* According to Data & Marketing Association (DMA)

Author

Alexandru Totolici

Alex is the founder of Gliesess. With a foundation built on 7 years of experience, technical expertise is not a lack of his. After discovering SEO accidentally, he fell in love with it.