Shell Oil Company marketing strategy breakdown

About Shell Oil Company

Shell Oil Company is like a superhero for your car, swooping in to save the day with top-notch fuel and lubricants. Just like how a knight protects a castle, Shell's products shield your engine from wear and tear, keeping it running smoothly. It's like giving your car a spa day every time you fill up at a Shell station. With Shell, you can trust that your vehicle is in good hands, ready to conquer the road ahead. So, next time you're at the pump, choose Shell and let your car feel like royalty. Your car deserves nothing but the best!

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General Info

Founded

April 23, 1907

Headquarters

London, United Kingdom

Search engine traffic

Shell Oil Company focuses more on Paid Traffic with its organic traffic accounting for NaN% of all traffic. Shell Oil Company gets 0.0 visitors per month from organic search and 0.0 per month from paid search

Domain authority

Shell Oil Company domain authority is .

Shell Oil Company Youtube marketing strategy

Shell Oil Company has an active Youtube Channel with over 609k subscribers. Their whole channel has 316.3m views. They posted 1552 videos, which means that every video got them 203.8k views for the channel and 392.4 subscribers

Shell Oil Company marketing strategy is not lacking social media. Gaining 9.8m followers/subscribers on Facebook is the biggest achievement for Shell Oil Company on social media. While Instagram is lacking, with only 449k followers/subscribers, the other platforms sit right in the middle. Here is a breakdown for all of them:

R.O.I. of marketing channels

Even though online marketing channels are found to be more effective than offline marketing channels, not all are created the same. If you think of just running banner ads, you need to rethink your marketing strategy.

Email marketing comes at #1, with #2 being SEO. The good part is that they go hand in hand to create a very effective online marketing machine. SEO is our cup of tea, so if you want to start/improve your marketing strategy, feel free to book a call with us.

* According to Data & Marketing Association (DMA)

Author

Alexandru Totolici

Alex is the founder of Gliesess. With a foundation built on 7 years of experience, technical expertise is not a lack of his. After discovering SEO accidentally, he fell in love with it.